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Product

Beta

Fixation

Client fixation between developers and agencies

The agency channel brings a developer sales and conflicts in equal measure: two agencies bring the same buyer, attribution windows live in email threads, and when commission is due nobody can prove who was first. Fixation turns that grey zone into a system — every claim is checked for duplicates the moment it is filed, windows and extensions follow your rules, and every dispute carries a reason, a decision and the name of whoever made it. Agent levels and tiered rewards sit on top of that, so the channel not only stops arguing but gains a reason to sell harder.

< 1 min
For an agent to file from a phone
At submission
Duplicate check on the client
3–4 weeks
To launch on the first project

Problem

A commission dispute starts when there is nothing left to prove it with.

While fixation lives in email and spreadsheets, the developer has neither an exact submission time nor a status history. Duplicate claims surface at payout, resolution takes weeks and damages the relationship with both agencies. Managers reconcile lists instead of selling, and an agent learns the client is already taken only after the viewing.

2
Agencies per buyer
Weeks
Typical dispute resolution
0
Evidence when it matters

Process

How it works

Four steps from your rulebook to a working channel.

  1. 01one week

    Rulebook

    Your rules go into the system: fixation windows, claim types, extension conditions, who decides a dispute, agent levels and how rewards accrue.

  2. 021–2 weeks

    Integration

    We connect your CRM. Claims are delivered through a queue: if the CRM is down, a claim arrives later instead of being lost.

  3. 03one week

    Agency onboarding

    Invitations, moderation of join requests, agent certification and training for the developer's managers.

  4. 04subscription

    Operation

    Running the channel, handling contested cases, agency performance reporting and changes as your rules evolve.

Scope

What is inside

Eight mechanics: the first close the sources of conflict, the last two make the channel work harder.

Duplicate detection

A claim is matched by phone fingerprint the moment it is filed. A duplicate shows up then, not at payout.

Windows and extensions

Every fixation has a start and an end. An extension is requested with a reason and confirmed by the developer's manager.

Dispute arbitration

A dispute is raised against a specific fixation: reason, description, decision and who made it. The record stays in the system.

Agent certification

Tests with attempts and scores. Each claim stores the agent's certification status at the time of filing — it cannot be edited afterwards.

Agent app

Filing, own fixations, deadlines and notifications from a phone, without calling the developer's manager.

CRM delivery

A ready adapter for MacroCRM and a delivery queue. Sales staff never re-enter claims by hand.

Agent levels and ranking

Agents climb levels on closed deals, the share of confirmed fixations and how fast they reach a viewing. The level shows on every claim and in the agency ranking. You choose the metrics — the competition runs on results, not on how many claims were filed.

Tiered rewards

A rate is built from the base percentage, an uplift for the agent's level and a bonus to the agency for hitting its target. You set the rules; the system computes the accrual on every closed fixation and shows the agent what they earn before the deal, not after it.

Pricing

Model and pricing

One-off implementation, then a subscription per project: a developer runs several, and should not pay for an idle one.

Launch

450 000 ₽

3–4 weeks

Rulebook, CRM integration, agency onboarding and training.

  • Fixation windows, claim types and extension rules
  • Integration with your CRM
  • Agency onboarding and agent invitations
  • Certification material to your requirements
  • Agent levels and reward rules configured
  • Training for the developer's managers
Choose Launch

Project

60 000 ₽

per month, per project

The system running on one development, with no cap on participants.

  • Unlimited agencies and agents
  • Agent mobile app
  • Notifications and deadline reminders
  • Levels, agency ranking and reward calculation
  • Agency analytics and exports
  • Updates and hosting
Choose Project

Support

35 000 ₽

per month

For a large agency channel where contested cases are constant.

  • Support for managers and agencies
  • Help with complex disputes
  • Channel performance reporting
  • Changes as your rules evolve
Choose Support

Separate terms for multiple projects and annual payment. A single avoided double commission on a premium unit usually covers a year of subscription.

FAQ

Questions we are asked before signing.

How is this different from a fixation module in a CRM?

A CRM module lives inside the developer and agencies never log into it. Here the agent has an app: they see whether a client is already taken before the viewing and file the claim themselves. Duplicates are caught at submission, not while reconciling exports.

How are client phone numbers stored?

The number is stored encrypted and matching runs on a fingerprint — the system does not need the number in the clear to catch a duplicate. That also removes part of the personal-data exposure.

Who decides a dispute?

Whoever your rulebook appoints, usually the developer's manager or head of sales. The system records the reason, the decision and its author; it does not decide for you, but it does not let the decision disappear either.

What if an agency refuses to install the app?

The developer's manager can file on the agency's behalf and the fixation still enters the system with its submission time. The app speeds the agent up; it is not a precondition.

Can you connect a CRM other than MacroCRM?

Yes. The adapter is isolated: the rest of the code does not know which CRM sits at the other end. Connecting a different one is implementation work.

Won't agents file empty claims just to level up?

A level is earned on confirmed fixations and closed deals, not on claims filed. A duplicate or a rejected claim does not count and drags down the confirmation rate, so volume for its own sake costs the agent. You choose the metrics and their weights: if the channel starts gaming a number, the rule changes in settings rather than in code.

Who pays the bonuses, and how are they calculated?

You do, on your own rules. The system moves no money: it computes the accrual from the rulebook — base percentage, uplift for the agent's level, bonus to the agency for its target — shows it to the agent and the agency, and hands the summary to accounting or the CRM. A disputed accrual is settled with the same status history as a dispute over a fixation.